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Any house of worship relies on the generosity of its congregation. Donations support the day-to-day management of the church and its community outreach and support. In times where you need additional support for salaries of the clergy, repairs and renovation, and charity, you may need to explore how to increase giving in your church.
It’s not just elders or families who are willing to give regularly to the church. Younger members of houses of worship are heavily inclined to donate to causes they deeply care about, and to support something that gives them a sense of community and belonging. It also helps when donating is convenient. That’s why more and more churches are introducing options like text-to-give, direct bank transfers, and online giving.
There are several options for contemporary digital platforms, including general payment providers like Paypal, or platforms built specifically for houses of worship, like Tithe.ly. You can even enable recurring donations through your official website.
You can reach more people if you make each service more accessible through a church live stream. A church live streaming setup allows worship leaders to reach people who face barriers like health, time or distance, while extending your community and ability to perform outreach for donations.
Live streaming also offers the ability to add a visual reminder on screen about donations – which is sometimes all it takes to increase giving in your church. Just add a polite invitation to donate during pre-service countdowns, during post-service music, and even in between sections.
Remember to share the information people need to make online donations, including instructions and any relevant links or apps. It can also help to promote your official website throughout the church live stream.
Transparency helps increase church giving by providing the reassurance donors need that worship leaders will be responsible with their donations. Set aside space and time to share your long-term and short-goals for fundraising, so that people can see the direct benefits of giving.
Share the positive impact of donations, like being able to build a new playground or new wing, or being able to continue running the church soup kitchen. This shows where the money is being spent, while allowing everyone to celebrate together as a community.
During your annual giving appeal, let people know how close you are to donation goals by displaying a progress bar onscreen, like our Gala-themed Progress Bar Baseline overlay. This gives your audience a visual reference of how much they can contribute to help achieve the year’s objectives.
One of the most important things to do to increase online donations is to show donors you are thankful for their generosity. You can publicly thank them during service, or list names of donors on screen during your live stream. Not only does this allow you to publicly show your appreciation, but it inspires other members of the congregation to donate too.
Looking for more tips on how to increase giving in your church, how to improve your church live streaming setup, or just want general advice on streaming with overlays? Join our official Discord channel to receive direct support from the uno team, and learn from our community of pro streamers.
